Ankita Utekar is a fashion influencer from Mumbai. She is a top fashion influencer also. She creates content on fashion, beauty and lifestyle. We had a great discussion while Interview with Ankita Utekar – Fashion Influencer from Mumbai.
Amar Ajnalkar: Tell our readers about yourself?
Ankita Utekar: I am a fashion Influencer and Youtuber based in Mumbai. My page and youtube channel are all about fashion, Beauty and Lifestyle. I create content about upcoming trends, what should be paired with what, Outfit suggestions for when you don’t know what to wear, Brands that grab my attention, beauty trends, basic styling
Amar Ajnalkar: How did you come up with the name for your Instagram account?
Ankita Utekar: I always loved fashion and at some point in time I wanted to be a fashion designer but that couldn’t happen. I somehow ended up doing Graduation in Commerce. I always believed that we should never leave our passion and should at least keep that as a hobby. I used to get inspired by so many influencers like Sejal Kumar and post my daily outfits. All my followers started suggesting me to start my own blog and youtube channel and finally I did.”
Amar Ajnalkar: What is the best thing about being an influencer?
Ankita Utekar: The best thing is to be creative through my Instagram and youtube channel. And inspire my followers. Also the opportunities you get as an influencer is a great part of it. And another best thing is my followers they are so loving and supporting.
Amar Ajnalkar: What is the best collaboration experience that you have done with a brand?
Ankita Utekar: There are so many amazing experiences working with amazing brands, picking only one is really a tough task. But still, the best collaboration I did was to attend the kylie and Kendall latest collection launch which I did along with other influencers.
Amar Ajnalkar: How many hours a day do you work and hows your daily schedule?
Ankita Utekar: It totally depends on the deliverables. honestly, I am not quite established I am still trying to prove my worth so sometimes I have to work for literally the whole day. My daily routine will be different every time because it totally depending on where my content to go.
Amar Ajnalkar: Is the influencer profession affected your family life? if yes then how?
Ankita Utekar: NO… Never my family has always been supportive about this “ I have grown up in a Marathi middle-class family. I have had a very simple and raw life. My parents never stop me for what I am doing.
Amar Ajnalkar: What motivates you in life?
Ankita Utekar: “My biggest motivation is family. They are my biggest source of inspiration and my strongest supporters as well. When I see my parents working, it gives me the drive to be like them. Their dedication to working is what motivates me to be like them. They are self-motivated individuals. Hence I try to imbibe their positivism into my life. I have learned from my father how to not give up on a tough client. The essence is to go through the grind to really know what the other person wants. This excites me to take up greater challenges and risks without the fear of failure or backing out. My mother is the source of calm confidence. Knowing exactly where to push hard and where to slow down is something I have imbibed from her. They remain, my go-to people, when I feel under the weather or less motivated.”
And my other main motivation is success “Success is what motivates me to do a good. Knowing the fact that my hard work and perseverance will help me achieve greater professional success is what keeps me going. When I know that my efforts are following the correct path, it encourages me to push more. Hence, for me, success is important both at a personal as well as at a professional level.
Amar Ajnalkar: What are your favourite books or movies related to your niche?
Ankita Utekar: According to me, the book which changed the perspective of my mind, the book which is so close to my heart is of course IKIGAI – Japanese Way of Happy Life. A new concept on the secret of a happy and long-lasting life. this is a good book if you are looking for lifestyle changes and developing some good habits. There are a lot of things in the book that u should try to implement in your daily life. This book helps me a lot and I hope it’ll work for you too!
Amar Ajnalkar: What surprising lessons have you learned while influencing?
Ankita Utekar: There are so many things I learned since the past 2 years I’ve learned that there is so much power in social media, but just being online doesn’t cut it. There are offline potentials too. You have to walk your own path there are a few more things like Don’t hesitate when you should act. Experience what you have learned. Good things don’t come easy. Never fail to try more
Amar Ajnalkar: Top 3 skills required to become a successful influencer.
2. Passion for your work
Amar Ajnalkar: Hows your experience with Amar Ajnalkar?
Ankita Utekar: It’s a Really good experience with Amar Ajnalkar.
Amar Ajnalkar: Two lines for our reader.
Ankita Utekar: Just want to say Positive thinking will let you do everything better than negative thinking will. And Yesterday is not ours to recover, but tomorrow is ours to win or lose.